13 September 2016
Maker of deck protectors, bags and other merchandise previously picked up Jolly Roger Games, TableTopics and rights to Stone Blade portfolio
Accessories manufacturer Ultra Pro is continuing its move into the world of full-blown tabletop titles by purchasing publisher Playroom Entertainment.
The Killer Bunnies, Geek Out! and Bright Idea Games firm is the latest addition to the company’s growing line-up after the supplier of bags, binders, deck boxes, dice and other accessories previously acquired Jolly Roger Games, TableTopics and the exclusive rights to Stone Blade Entertainment’s games, including deck-builder Ascension.
Playroom founder Dan Rowen will join Ultra Pro with a new title as director of Playroom Entertainment and continue to head up the firm’s tabletop output.
Ultra Pro added that it would invest in new stock of its most popular product lines and continue to develop new projects begun by Playroom.
“We have some tremendous plans for the games currently in our catalog and have a wide range of new titles that we can’t wait to bring to market,” Rowen said in a press release. “Over the next several weeks, we’ll be focused on 2017 planning for these great brands and the future additions to the line.
“With Ultra Pro’s global reach, incredible resources, and valuable relationships with manufacturing, licensing and marketing partners, this is the start of an exciting next level for Playroom.”